30 Mar -
03 Apr

2020

SMEDigitalFest, brought to you by:

The Future of
Digital Transformation

  • Welcome to SME DigitalFest 2020, an effective platform for Small/Medium Enterprises (SMEs), relevant industry players and experts to gather and have in-depth discussions to gain a thorough understanding of the development, challenges, opportunities, and trends of business.

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Malaysia’s Leading
SME Conference

SME DigitalFest 2020 aims to help Malaysian SMEs and emerging business with the use of pertinent information, knowledge, techniques, and solutions to propel their growth and development, and thrive in an increasingly competitive market environment. It will be a highly interactive, content-driven conference tailored to motivate, inspire and deliver the latest information for Malaysian SMEs, through a series of inspirational talks, broad panel discussions and intimate networking sessions conducted by successful key figures who have made their mark in their respective industry.
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Agenda

 
0900 - 0945 AM
How to Scale Your Business Online

How to Scale Your Business Online

Lee Yan Jian

Lee Yan Jian, Digital Marketing Strategist, Exabytes

Why you need to transform your business in times like this, suitable for those who have a brick and mortar store, also those who already own a website but like to do better.

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0945 - 1030 AM
Digital Planning – How to Get Started for Micro, Small & Medium Businesses?

Digital Planning – How to Get Started for Micro, Small & Medium Businesses?

Alwin Ng

Alwin Ng, Director & Founder, SmartB Solutions

This session will share tips on starting in the digital space & how to grow your business with all-in-one system.

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1030 - 1115 AM
Work from home efficiently: Cloud ERP technology with automation

Work from home efficiently: Cloud ERP technology with automation

Ir Aziz Ismail

Ir Aziz Ismail, CEO, Authentic Venture

How we can work from home efficiently using ERP and how it can help us increase efficiency and productivity.

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1115 - 1200 PM
How to close your account without hiring an accountant?

How to close your account without hiring an accountant?

Bryan Soong Tze Yuen

Bryan Soong Tze Yuen, Chief Executive Officer & Founder of Biztory, Vectory Innovation Sdn Bhd

SME is always cost-sensitive, especially during these tough moments. However, every business needs accounting while most of the bosses are not financial savvy. Billing is crucial, let Biztory helps you to reduce your burden by automating your bookkeeping and keep you informed about your business performance.

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1200 - 1300 PM

Lunch Break

1300 - 1345 PM
Getting your app out to the market at superspeed

Getting your app out to the market at superspeed

Jazz Tan

Jazz Tan, CEO, Fuhla

Learn how you can get Malaysian community to support your app.

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1345 - 1430 PM
Tips To Sustain Your Business Online during MCO

Tips To Sustain Your Business Online during MCO

Mastura Md Gaush

Mastura Md Gaush, Internet Marketing Executive, EasyParcel

The movement restriction doesn't mean the end of your business. You can actually move it online and double up the revenue of your business in a shoe string budget with our tips. In this webinar, EasyParcel digital marketing executive Mastura will walk you through the easy-to-use delivery solutions, low budget marketing strategies and after-sales service that helps to retain your existing customers throughout the MOC period. Markdown the date as we're ready to help!

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1430 - 1515 PM
Maintain Your Revenue Level with Affiliate

Maintain Your Revenue Level with Affiliate

Hayato Nakata

Hayato Nakata, CEO, Interspace Digital Malaysia Sdn. Bhd.

Affiliate Marketing will help to boost your sales more from its current state, as it's been proven with our success partner like Shopee!

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1515 - 1600 PM
More Channels = Mores Sales, Sell at Where Your Customers Buy

More Channels = Mores Sales, Sell at Where Your Customers Buy

Ming Zhen

Ming Zhen, Marketing Executive (Merchant Acquisition)

We will show you how merchant, manufacturers, brand owners can sell on multiple channels (Lazada, Shopee, Prestomall, Lelong and more) easily via Zetpy.

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0900 - 0945 AM
Remote Collaboration

Remote Collaboration

Victor Chin

Victor Chin, Territory Account Manager, WoodWing Asia Pacific Sdn Bhd
Teoh Pek Chan, Pre-sales Consultant, WoodWing Asia Pacific Sdn Bhd

Do you have a content creation team working from home? Let Elvis DAM be the 'Single source of truth' to provide marketers and content creators a consistent and unified experience in managing your digital assets.

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0945 - 1030 AM
Introduction to Enginemailer and Best Practices of Email Marketing

Introduction to Enginemailer and Best Practices of Email Marketing

Suchitra Kumar

Suchitra Kumar, Fighter Pilot, Enginemailer

A walkthrough on how to use Enginemailer and some tips on how to build, engage and retain your customers by using Email Marketing.

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1030 - 1115 AM
Surviving this crisis: Improve your cash flow and lock-in customers with subscription program

Surviving this crisis: Improve your cash flow and lock-in customers with subscription program

Antonius Taufan

Antonius Taufan, CEO, TADA

Cash is the lifeline of every business. Unfortunately, the majority of businesses live only with 27 cash buffer days and, with the pandemic of this COVID-19, cash situations are getting worse day by day. Subscription enables brands to lock-in their customers, get recurring revenue and most importantly collect upfront money which improves cash flow. Netflix, Spotify, and Uber are some of the first big players in the subscription game. Inspired by these brands, TADA has successfully created a technology platform for lifestyle businesses, ecommerce, restaurants, and many others to strategically plan, manage and launch subscription program for their customers.

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1115 - 1200 PM
Improve Business Continuity - Online Payroll, Leave, Claims, with the help of SME Digitalization Grant 2020

Improve Business Continuity - Online Payroll, Leave, Claims, with the help of SME Digitalization Grant 2020

Effon Khoo

Effon Khoo, Founder, Kakitangan.com

Kakitangan.com founder Effon Khoo will go thru why is it important to get your Payroll online. It somehow became a needed piece of a modern SMEs, especially during the MCO days. Also Effon will be covering some details of the SME Digitalization Grant 2020, on how you may apply for up to RM5,000 of fund to digitalize your operations.

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1200 - 1300 PM

Lunch Break

1300 - 1345 PM
How to create Alibaba Account for Sourcing and Selling Online Globally

How to create Alibaba Account for Sourcing and Selling Online Globally

Nhu Nguyen

Nhu Nguyen, Digital Marketing Manager, Exabytes Digital

Sourcing and Trading are getting tough since physical exhibition is postponed and operation is not working due to MCO. We will do sharing on how to create free account to get order worldwide and tips for some current traders to get grants to overcome this together.

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1345 - 1430 PM
What is EasyWork all about?

What is EasyWork all about?

Anthony Cheah

Anthony Cheah, Mobile Product Executive, EasyWork

Introduction of EasyWork and how it can simplify your office work space.

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1430 - 1515 PM
100 Go Digital: Let’s Engage Digital World

100 Go Digital: Let’s Engage Digital World

En. Mohd Sofian Zubir

En. Mohd Sofian Zubir, Vice President, Deposit & Payment Department, Bank Simpanan Nasional

Hairil Izwar Abd Rahman, Group Chief Digital & Technology Transformation Officer, SME Bank

Sharing on SME Digitalization Initiative from BSN & SME Bank to assist SMEs through COVID-19.

1515 - 1600 PM
How to Digitalise Your Business

How to Digitalise Your Business

Cloudy Wong

Cloudy Wong, Manager, Merchant Acquiring, iPay88

Introduction of various digital payments to take your business to the next level.

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0900 - 0945 AM
Short Term & Long Term Digital Marketing Strategies During MCO and Covid19

Short Term & Long Term Digital Marketing Strategies During MCO and Covid19

Jerrick Yeoh

Jerrick Yeoh, Digital Marketing Manager, Exabytes Digital

Learn how to mix your digital marketing strategies to boost up your business branding during MCO.

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0945 - 1030 AM
Creativity Re-Inmagined

Creativity Re-Inmagined

Terence Chua

Terence Chua, Global Sales & Operations, Inmagine Group

Join Terence as he shares on how to stay creative in these challenging times with smarter, faster and easier creative tools by Inmagine Group.

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1030 - 1115 AM
Connected B2B business - Understand 5 commerce trends that affect B2B business & ensure business continuity during MOC

Connected B2B business - Understand 5 commerce trends that affect B2B business & ensure business continuity during MOC

TK Chuah

TK Chuah, CEO of Boostorder

Traditional wholesale distributors must evolve into digital connected distributors in order to sustain growth and improve order-to-cash efficiencies. B2B distributors must seriously review and redefine their business models to capitalize on the growth of e-commerce in the industry. The urgency has become even higher with the recent Covid-19 pandemic where lot's of B2B centric SME is caught off guard with the announcement of MOC as most of the company is not setup to operate without physical presence.

Come learn about Boostorder can help to digitally transform your B2B business

1115 - 1200 PM
Don't Let MCO Stop Your Business

Don't Let MCO Stop Your Business

Tan Mei Chin

Tan Mei Chin, Senior Marketing Manager of EasyParcel

Delivery may be a havoc at this time due to lockdown, limited manpower, roadblocks, office/commercial area closure and worrying health issue. Get to know how Pgeon Delivery keep your eCommerce business rolling amid COVID-19 epidemic in Malaysia.

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1200 - 1300 PM

Lunch Break

1300 - 1345 PM
How Your F&B Business Can Survive During The COVID-19 MCO

How Your F&B Business Can Survive During The COVID-19 MCO

Xin-Ci Chin

Xin-Ci Chin, Head of Marketing, StoreHub

The MCO is here to stay, probably beyond April 14 and F&B businesses have been incredibly impacted. But why have some F&B businesses continued to do well? We’ll break down how your F&B business can survive, or even thrive, in this season.

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1345 - 1430 PM
Work RE:Imagined

Work RE:Imagined

Sean Tay

Sean Tay, CEO, MatrixC

Learn how G Suite can help transform the way you work and operate your business. Learn how you can turn your workplace to become more collaborative and intelligent, all while ensuring data security.

What we will cover includes how to:
- Make decisions faster and collaborate in real-time
- Store and share files in the cloud
- Secure your data and devices
- Easily configure security settings from a centralized administration console

Machine intelligence that make business less busy.

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1430 - 1515 PM

100 Go Digital Panel Discussion: Challenges Ahead for SMEs

BUSINESSES have not had it easy in recent years. A weakened ringgit, rising costs, labour shortage and weaker consumer spending are only some of the challenges faced by companies today. Let's discuss the challenges that most SMEs facing, and what are the solutions that can implement.

Moderator: Adrian Oh, Founder, Zepty

Panelist:
1) Muhundhan Kamarapullai, Director, Business Digital Adoption, Malaysia Digital Economy Corporation (MDEC)
Malaysia Digital Economy Corporation (MDEC)
2) Chan Kok Long, CEO & Co-founder, iPay88
3) Shayna Teh, Co-Founder, Food Market Hub
4) John Lee, Director, Founder and CEO of Good Works Technology Sdn Bhd

View Video

1515 - 1600 PM
Growing sustainable online sales during and post MCO

Growing sustainable online sales during and post MCO

Benjamin Fong

Benjamin Fong, Founder, Peasy AI

Businesses without an online sales channel were left in lurch during the MCO. Consumers' buying habit and e-commerce landscape will change forever after this crisis. Marketing is always a forward spent, balancing between preserving cashflow for survival and growing won’t be easy. We have analyzed over 400+ FB, IG and Google campaigns running before and during the MCO - and we will share recommendations on how you can adjust your digital marketing to preserve your cashflow and maximize return. We will also be announcing exciting incentives to help SME overcome these trying time.

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0900 - 1030 AM
Delivering Exceptional Omnichannel Customer Support with Freshdesk, a modern customer service platform

Delivering Exceptional Omnichannel Customer Support with Freshdesk, a modern customer service platform

Keerthana Muralidharan

Keerthana Muralidharan, Senior Partner Sales Engineer - ASEAN Region, Freshworks

Get refreshed on how to step up your support game with Omnichannel by understanding things like:
- Streamlining support ops by tapping into all channels
- Delivering contextual support by identifying correct channels
- Empowering agents by making multitasking simple
- Making data-driven decisions
- Leveraging AI to drive agent & team efficiency
- Managing support teams at scale
- Working with integrations

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1030 - 1115 AM
Minimise Business Disruption with Cloud Technology

Minimise Business Disruption with Cloud Technology

Alvin Lim

Alvin Lim, Small Business Evangelist, Xero

With recent events changing the way we go about our day to day workplace arrangements. Xero is here to support small businesses as they embark on this change, join small business evangelist, Alvin Lim as he shares on how cloud technology can help you work remotely, keep you on top of your finances and other useful tips & tricks for your business.

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1115 - 1200 PM
Work from home with Superceed

Work from home with Superceed

Matthew Barsing

Matthew Barsing, CEO, Superceed (M) Sdn Bhd

Work-from-home tech: Virtual Call Management + Omnichannel Platform + Collaboration Application.

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1200 - 1300 PM

Lunch Break

1300 - 1430 PM
Scale your CX team and integrate your WhatsApp Business account with Freshchat, a modern customer messaging software

Scale your CX team and integrate your WhatsApp Business account with Freshchat, a modern customer messaging software

Keerthana Muralidharan

Keerthana Muralidharan, Senior Partner Sales Engineer - ASEAN Region

Freshchat helps you engage and delight your customers wherever they are - web, mobile and social messengers.
You can also delight customers with bots and AI that focus on intent, delight, and faster resolution. Sending proactive campaigns to users based on user behavior, actions and other conditions has never been this easy. Last but not the least, Freshchat is a verified Facebook Business Partner that helps you apply for early access to WhatsApp's Business Solution.

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1430 - 1515 PM
Bring Your Business Online In 1 Day

Bring Your Business Online In 1 Day

Eric Lian

Eric Lian, Marketing Executive, EasyStore

People are restricted going out and they are now shopping online. We will cover what you need to prepare and how could you bring your business online in one day.

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1515 - 1600 PM
Easy Time Tracking !

Easy Time Tracking !

Patricia

Patricia, Trainer, Jibble Tech Sdn Bhd

Time & Attendance Tracking App with digital timesheets, overtime calculations and multi-device access! We at Jibble have managed to make remote working work for us across an impressive fifteen countries. Allowing staffs to work from home wherever possible is the only sensible route to take right now due to recent Covid-19 pandemic.

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0900 - 1030 AM
Find out how Freshsales can be the productivity booster for your sales team

Find out how Freshsales can be the productivity booster for your sales team

Shyam Sunder

Shyam Sunder, Product Manager (Freshsales) at Freshworks

Understand how you can increase productivity and deliver moments of WOW to your customers through the following:
- Track your customer's journey end to end
- Set up automations to reduce manual data entry
- Use AI to make data-driven decisions
- Avoid juggling between multiple tools by using integrations
- Ensure data security through territory access

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1030 - 1115 AM
Digitalisation of Performance Management and Appraisal Process

Digitalisation of Performance Management and Appraisal Process

Leo Lee

Leo Lee. Founder of TraitQuest

Organizations using digital performance management systems will be better prepared to handle todays (and tomorrows) challenges in the most effective manner. The performance document will be replaced by digital that will be accessible by a large number of people. The deliverables will keep changing as the variables that impact performance will be updated on a continuous basis. Business leaders can make better data driven decision and faster turnaround.

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1115 - 1200 PM
Setup your cloud based email infrastructure to send transactional and marketing emails from one platform

Setup your cloud based email infrastructure to send transactional and marketing emails from one platform

Madhu Kiran

Madhu Kiran, Technical Manager, HandySends

A walkthrough on how to use Twilio SendGrid to send Transactional and Marketing emails by following best practices to make sure their emails reach to customers inbox.

View Video

1200 - 1300 PM

Lunch Break

1300 - 1430 PM
Freshmarketer - Intelligent marketing automation for fast-paced teams

Freshmarketer - Intelligent marketing automation for fast-paced teams

Santhosh Guru

Santhosh Guru, Senior Product Manager (Freshmarketer) at Freshworks

How to acquire, engage and retain your customer for life with a lifecycle marketing? Freshmarketer is a unique solution offering from Freshworks that helps you to do an awesome job at all the portions of your marketing and sales funnel. In this session, you will get a high-level overview and quick demo into how you can 10x your customer acquisition efforts with Freshmarketer.

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1430 - 1515 PM
How Digital Payment Can Help Your Business

How Digital Payment Can Help Your Business

Kenneth Kuan

Kenneth Kuan, Director, Sales, KiplePay

Fuelling an already growing trend of online shopping due to travel restrictions, Malaysians will be reliant to online shopping due to the lockdown. If your business is not digitally enabled yet, now is the best time to do so.

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1515 - 1600 PM
Bringing your business to your customer by Xilnex

Bringing your business to your customer by Xilnex

Simon Cheah Wee Leong

Simon Cheah Wee Leong, Business Development Manager, Xilnex

How can we utilize technology to break the barrel where F&B and Retail business waiting for their customers to come to their shop but rather business are 1 touch away from their customers.
- How transitioning ordering to become Mobile?
- What are the impact on going mobile ordering?
- Why does mobile ordering is the future way to go?

Download Slide View Video

*Program is subject to slight variation due to any unforseen circumstances which beyond current reasonable control

Speakers

 

Hayato Nakata

CEO, Interspace Digital Malaysia Sdn. Bhd.

Mastura Md Gaush

Internet Marketing Executive, EasyParcel

Jazz Tan

CEO, Fuhla

Bryan Soong Tze Yuen

Chief Executive Officer & Founder of Biztory, Vectory Innovation Sdn Bhd

Alwin Ng

Director & Founder, SmartB Solutions

Lee Yan Jian

Digital Marketing Strategist, Exabytes

Ming Zhen

Marketing Executive (Merchant Acquisition), Zetpy

Tan Mei Chin

Senior Marketing Manager of EasyParcel

TK Chuah

CEO of Boostorder

Effon Khoo

Founder, Kakitangan.com

Anthony Cheah

Mobile Product Executive, EasyWork

Ir Aziz Ismail

CEO, Authentic Venture

Antonius Taufan

CEO and Founder, TADA

Muhundhan Kamarapullai

Director, Business Digital Adoption, Malaysia Digital Economy Corporation (MDEC)

Chan Kok Long

CEO & Co-founder, iPay88

Shayna Teh

Co-Founder, Food Market Hub

Benjamin Fong

Founder, Peasy

Jerrick Yeoh

Digital Marketing Manager, Exabytes Digital

Nhu Nguyen

Digital Marketing Manager, Exabytes Digital

Cloudy Wong

Manager, Merchant Acquiring, iPay88

En. Mohd Sofian Zubir

Vice President, Deposit & Payment Department, Bank Simpanan Nasional

Hairil Izwar Abd Rahman

Group Chief Digital & Technology Transformation Officer, SME Bank

Terence Chua

Global Sales & Operations, Inmagine Group

Keerthana Muralidharan

Senior Partner Sales Engineer - ASEAN Region, Freshworks

John Lee

Director, Founder and CEO of Good Works Technology Sdn Bhd

Xin-Ci Chin

Head of Marketing, StoreHub

Sean Tay

CEO of MatrixC

Eric Lian

Marketing Executive of EasyStore

Leo Lee

Founder of TraitQuest

Matthew Barsing

Chief Executive Officer, Superceed (M) Sdn Bhd

Patricia

Trainer, Jibble Tech Sdn Bhd

Alvin Lim

Small Business Evangelist, Xero

Shyam Sunder

Product Manager - Freshsales

Santhosh Guru

Senior Product Manager - Freshmarketer

Kenneth Kuan

Director, Sales, KiplePay

Madhu Kiran

Technical Manager, HandySends

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30 March – 3 April 2020 (9am – 4pm)